We Love FS Campaign

We always claim that Family Store (FS) offers “Harga Patut” (which means Fair Price in Malay) but we really hope to get more feedback from our loyal customers about what other factors that attracts them to their nearest FS 🙂

Hence, we sent our marketing team to set up booths at 3 FS branches – Ampangan, TTJ and RJ (HQ) to accomplish the task!

The team rehearsing for the event. Examples for the customers 🙂

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Delegating task to the team for a smooth operation

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Testing marker pens to ensure every one can express their opinion without problems

Testing marker pens

Setting up the bunting at storefronts. Need to improvise the stand as it was very windy

Setting up the bunting at storefronts. Need to improvise the stand as it was very windy

Got some help from the local staff to kick-start the campaign

Got some help from the local staff to kick-start the campaign

The team guiding customers on how to jot down their opinions~

The team guiding customers on how to jot down their opinions~

Regular customer, all the way from Ulu Bendol! Thanks!

Regular customer, all the way from Ulu Bendol! Thanks!

We forgot to mention, that this campaign comes with a free water bottle 🙂

We forgot to mention, that this campaign comes with a free water bottle :)

The team is more than happy to help customers express their feelings

The team is more than happy to help customers express their feelings

Many customers lives super close to the stores

Many customers lives super close to the stores

She was very busy loading groceries to her car but still willing to fill up the board and gave us her feedback! Bravo!

“Pakcik? Ada apa-apa nak komen?” 🙂

"Pakcik? Ada apa-apa nak komen?" :)

It has been a long day but the team is still moving forward!

It has been a long day but the team is still moving forward!

More colour options for the free water bottle at the RJ branch (HQ)

More colour options for the free water bottle at the RJ branch (HQ)

Happy customer getting groceries back to KL!

Happy customer getting groceries back to KL!

This guy left without getting his water bottle. Really dropping by for urgent items!

This guy left without getting his water bottle. Really dropping by for urgent items!

Customers loves to choose from many colours 🙂

Customers loves to choose from many colours :)

For those who were shy, their trolleys speaks for them!

For those who were shy, their trolleys speaks for them :)

It’s so easy to shop here even the guys can do it on their own!

It's so easy to shop here even the guys can do it on their own!

A proud customer who even signs his name on the board.

A proud customer who even signs his name on the board

Getting fresh vege anytime

Getting fresh vege anytime

Which ever method you like to scribble, we accept 🙂

Which ever method you like to scribbl, we accept :)

There are a few key points of why FS is the customer’s choice for grocery shopping, mainly  convenience and fair price. However, we do realize that even for a small town like Seremban, people are starting to have more demands on the quality of the fresh market and product varieties! Great promotions and clear price labels were also a main attraction for customers as they feel worth it and safe shopping at FS.

Bottom line, we are grateful for all the feedback about our products and services. There were also many areas for improvement in terms of the shopping experiences, payments and hygiene issues; We will try our best to provide better solutions and hopefully 2014 will be a good year ahead!

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Happy New Year everyone and thank you for your continuos support!

You may view the full gallery of all customers during the We Love FS campaign here » http://www.familystore.com.my/we-love-fs-campaign-gallery/